Make Your Last Beer Ever a Shock Top?

Given my prior post, this very entertaining commercial from Shock Top caught my eye. Shock Top beers are made by Shock Top Brewing Company in St. Louis, which is a wholly-owned subsidiary of Anheuser-Bush InBev. The fact that many might think they are drinking a “craft beer” when they are drinking a Shock Top has the Brewers Association’s panties in a bunch, and the association singled out Shock Top in its “Craft versus Crafty” campaign.

It is therefore amusing that Shock Top responds with this commercial that ends with the line:

“When there is only time for one more beer, make it an award-winning handcrafted Shock Top.”

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